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‘Marketing’ is a very broad terminology in contemporary commerce domain. As per the quote of American Marketing Association (AMA), “Marketing is an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders”.
Marketing primarily refers to four [...]
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In general context, Website analytics is a process of tracking, measuring, reporting, collecting, and analyzing web-related data for enhancing the marketing campaign. However, there are various softwares available in the market for web analytics but none amongst them are perfect alternate of manual analysis. Logfile analysis and page tagging are two key web analytics methods.
Under [...]
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You have no idea how to begin with your small business? To generate online income do you require some fabulous ideas
For owners of small businesses, maybe in future, I recommend two websites here.
For sale BizBuySell has numerous businesses. Simply use the Business Category list to locate the ecommerce businesses by choosing from the list beneath [...]
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If you own a business you might want to add your business on google local business list. Here is step by step on how to get listed on google local business and google maps:
1. Search for “Google Local Business” from google homepage
2. Login using your google username and password
3. Click on “Add New Business”
4. Insert [...]
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What makes a good website design? I’ve heard that questions many times on forums and blogs, in office hallways and seminar halls, etc. The questions come from different professionals from vast variety of backgrounds, such as CPAs, dentists, landscapers, lawyers, and many others.
Many people are bought into a faulty assumption of the term “internet business.” Internet [...]
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What makes a website so great is this: Everything is measurable. If you want to build a successful website, these are the metrics you must pay attention to:
Visitors action – Your website content should drive visitors towards the goal of the website. How many purchases, downloads, optins, application filled, survey answered, contacts made, etc. Make [...]
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Make sure you do these checklist before launching your products or services online on the web:
Copywriting – All the content, including but not limited to sales letter, thank you page, download page, squeeze page, about us, contact, etc.
Graphics – Any graphics you want to use on your website.
Product creation – Time to create your product. [...]
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If you don’t know how to generate traffic to your website, here are some ideas for you:
SEO – This is the most logic way to generate your website traffic for free. I talk about SEO in much deeper sense on other post. Please search on this blog.
Press releases – Every time you add new products, [...]
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Write a report – But do it with a twist. Write a 30-40 page ebook with high quality content. Give it for free with your website’s name on it. Once the report is finished, take a small ad in the local paper, do a post office box flyer drop, send targeted direct mail, and shoot out a [...]
